Cost/Clicks in Google Ads Landing Page Report vs Criteria Performance Report

Question

I am pretty new to Google Ads Api. We are downloading Landing page report as well as criteria performance report.We are getting different over all Cost/Clicks per campaign id from both reports.

We are basically grouping both reports based on Campaign Id and summing up cost and clicks. We are getting different results from both reports.

Not sure why the results are different.

question from:https://stackoverflow.com/questions/65837876/cost-clicks-in-google-ads-landing-page-report-vs-criteria-performance-report

Answer 1

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